In the modern world, high resolution images, photo editing and image manipulation are more important than ever, and almost all fields of business have had to prioritise this necessity. Whether it is a company brand or logo for a new product, images for adverts and promotional marketing materials, or photos for magazine features, articles, or websites, modern consumers demand only the very highest resolution images.
Many businesses’ initial solution to this problem was to set up in-house Photoshop studios and editing suites – but this is an expensive and time-consuming process. Outsourcing has become an increasingly popular trend, and for good reason. Companies such as ClippingPathIndia.com offer all the image and digital photo editing needs that a business might require for example, without the huge cost of running an in house editing suite. By ensuring a 24-hour availability and fast turnaround of projects, the advantages of outsourcing are significant over in house services.
Essentially then, the aim of many photo editing outsourcing companies is to provide businesses with everything they would expect from an in house studio at not only a fraction of the price, but also at a fraction of the time needed. Managing an in house team for example, can be time consuming. By simply outsourcing photo editing needs, whether image masking, clipping paths, re-sizing and so on, a business can then concentrate on the important day to day running of the company and associated tasks, rather than focusing valuable time and energy on image editing.
Thanks to the ease of sending images online, and the abundance of powerful photo editing software such as Photoshop, there really is no reason for any business t burden itself with the costs and time constraints of equipping a full image editing system and team in house. Often, image editing can range from a small fairly straight forward single job to large bulk editing work, and this could mean that in house editing departments are not using their time effectively. By outsourcing to dedicated image editing specialists, the reduced cost and fast turnaround can be ideal whatever the size of the project.
Trying to become a Jack-of-all-trades is increasingly been revealed to be a potentially expensive and costly option in terms of man power and effective use of company time, not to mention the danger of competing with experts in the field – outsourcing any photo editing needs goes a long way to solving this problem and ensuring any business focuses on doing what it does best, while the image editing experts do what they do best. Ultimately, outsourcing image editing or wed content optimisation for example, leads to a win win scenario for all involved parties.
Rokaiya Yeasmin Munni
Deputy Manager(SEO) and Senior Graphic Designer of